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Key Initiative: Business Development


G – Business Development

Activities such as business attraction and marketing and business retention and expansion (BRE) are vital to overall success in job and wealth creation.

G-1 Continue “core” business attraction and marketing initiatives to grow primary jobs
G-2 Enhance targeted marketing efforts for the biotechnology and medical manufacturing sectors
G-3 Continue to engage Pearland’s primary employers through the BizConnect program
G-4 Expand “internal communications” capabilities to reach a broader range of Pearland stakeholders
G-5 Implement recommendations from the 2022 Pearland Retail Analysis